The world moves too fast for
run-of-the-mill
We don’t tether ourselves to one way of working. That way, we can be miles more flexible than your average agency. It’s what gives our clients a clear advantage in a chaotic world – and what sets Flourish apart.
We also know that every client has different needs, goals, and challenges. It’s why we don’t offer generic solutions. Instead, we tailor everything to suit you, your vision, and your situation. Our approach is focussed on optimising, elevating, and transforming your CRM.
Our Approach is different
1 Optimise.
We optimise your current CRM function to maximise its potential.
The world's most advanced platforms and technologies need good people. Because if your marketing teams and agencies lack the knowledge and ability to use them to a high level, you risk wasting your investment.
We'll help your teams harness the technology in front of them, plugging the gap between data and creative delivery, ensuring expensive hardware and licenses are utilised to their fullest extent. And our systematic test and learn approach will improve results right from the get-go.
2 Elevate.
We elevate capabilities to improve results and accelerate towards your vision.
It might sound counter-intuitive but adopting automated marketing processes needs your teams to be more hands-on and connected. We help break down the barriers between different marketing disciplines, team silos and organisational structures.
We'll embed a team into your business to support closer collaboration and working practices between departments, functions, and suppliers. Our aim is to continually elevate your practices, in time transforming your CRM capabilities.
3 Transform.
We create and deliver consumer-centric strategies and programmes with genuine cross-channel capabilities.
The understanding that large scale change is needed to achieve your CRM ambitions can be daunting. Where do you start? Which skills do you direct where?
We parachute in experts, giving you access to a consulting team of data planners, technology, organisational and consumer journey specialists. We'll provide a clear view of the environment, identify the gaps versus future need and develop flexible and deliverable CRM strategies that create a relevant link between consumer and brand, to maximise consumer lifetime value.
Fractional CRM
Full on CRM. At a fraction.
Whether your budget is limited, internal resources are stretched, or hiring full-time CRM expertise is out of reach, we can help.
Our fractional CRM services can help you to fill skills gaps, overcome temporary challenges or transition from one stage of growth to another. All at a fraction of the cost, time, and responsibility of a full-time CRM hire.
Explain fractional CRM
Free email audit
Get in touch and our email aficionados will analyse your comms, then offer up their juicy insights. All for free, with no strings attached.
Request a free audit