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Insights and latest thinking around CRM, CRO, custom journeys and beyond.
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New legacy resilience report gives struggling charities hope
We recently had the pleasure of compiling and designing the much-anticipated report Strengthening Charities’ Resilience with Legacies.
Read moreFlourish appointed as Crisis’ strategic and creative partner
Earlier this year, we were approached by Crisis, the national charity for homeless people. Spoiler alert: we won the pitch!
Read morePkj = (1-rj)Ckj + rj(Ckj + qkj – Pkj)
Let's take a look at how human intelligance paired with computer intelligence can be lethal in the world of marketing. We'll start with an equation.
Read moreSEO, the unsung hero of CRM
We believe that Customer Relationship Management (CRM) is a lot more than just email, SMS, DM and the like. And we’ll tell you why.
Read moreAccessibility in email, let's start with vision
Here are 4 things you can do to improve accessibility in your emails and enhance the experience for visually impaired users.
Read moreData don’t lie: Flourish adds new Strategy & Insights heavyweight
Read moreThe carbon impact of email and how we’re helping to reduce it
We’ve been thinking a lot about emails and their impact on the environment. So here’s how we’re trying to reduce our carbon impact in favour of the planet.
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